Display & Video 360’ta Yeni TV Çözümleri Görücüye Çıkıyor
Google, çevrimiçi dünyaya bağlı TV ekosistemine katılarak programatik dünyayı geliştirmek için büyük adımlar atıyor. Google ve talep yönlü platformu Display & Video 360, TV tüketicilerinin...
View ArticleMart 2019’dan İtibaren Display & Video 360’ta Yapılan Değişiklikler
İşte Mart 2019’dan itibaren Display & Video 360’da mevcut olan tüm yeni özellik ve güncellemelerin bir dökümü. Kampanya ve iş akışı güncellemeleri Display & Video 360’ta kampanyaları planlayın...
View ArticleOutcome-Based Buying Artık Display & Video 360’ta
Google, Display & Video 360’ta, reklamverenlerin aynı anda hem CPA [EBI1] oranlarını optimize ederken hem de tıklamalar için ödeme yapmalarını sağlayan yeni ve dinamik bir özellik olan Outcome...
View ArticleWant to Increase Your Ad Revenue? Here’s What to Do.
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View ArticleYou’re Right To Be Skeptical.
The post You’re Right To Be Skeptical. appeared first on Total Media Group.
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Taboola Inventory Now Available in Display & Video 360
Taboola, a leading discovery & native advertising platform powering efficient and extensive scale for brands on premium publishers across the open web is now available on Display & Video 360....
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How to Set-Up Google Ad Manager
What is Google Ad Manager? Google Ad Manager (GAM) is a sophisticated ad serving platform that eases the complexity of ad management for publishers across both desktop and mobile, as well as in-app,...
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10 Ways to Better Promote Your E-Commerce Website
For E-Commerce websites considering how to better promote themselves and their online businesses, the online and offline options available are numerous. We believe that one platform stands taller than...
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E-Ticaret Web Siteniz İçin Daha İyi Pazarlama Sağlamanın 10 Yolu
Google Marketing Platform (GMP), dijital medya ve müşteri deneyimlerini tek bir yerde planlamak, satın almak, ölçmek ve optimize etmek için dünyanın istisnai birleşik reklam ve analiz çözümleri...
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Our Simple Ads.txt Overview for 2020
Ads.txt is a digital tool created by the IAB Tech Lab Project to enable publishers to allow for a public declaration of the companies that are approved to sell their digital inventory. Developed to...
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Google announces a deadline to remove all third party pixels from YouTube.
Set to begin on June 1, 2020, all YouTube campaigns are required to have the Ads Data Hub enabled to be eligible for third-party measurement. Any campaign that is not enabled with the Ads Data Hub is...
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Google to introduce CTAs on bumper and non-skippable YouTube ads
Google announced that will soon unveil CTA (call-to-action overlays) on YouTube bumper and non-skippable ads. The new call-to-action overlays will enable advertisers to display an interactive element...
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Google Releases New Data Tools for News Organizations
It’s hard to believe that the news industry previously functioned as one in which the news of yesterday was exclusively printed onto actual paper the day after. Today, the news cycle refreshes itself...
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Exciting News: Google Updates the Customer Data Upload Feature in DV360!
Google has improved the Customer Match tool feature in Display & Video 360 (DV360) to now allow for advertisers to upload the following: Contact InfoMobile Device ID lists User ID lists These new...
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Heyecan Verici Güncelleme Haberleri: Google, Müşteri Verilerini Yükleme...
Bilindiği üzere Display & Video 360 (DV360) ‘ta yer alan Customer Match tool’u kullanılarak müşterilerinizin email datasını audience olarak yükleyip, Trueview yayınlarında kullanabiliyordunuz....
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Two-Click Penalty: What You Need to Know
We frequently hear from publishers interested in learning how to build a policy-compliant website to reduce the worry of receiving a Two-Click penalty and, conversely, from publishers seeking to...
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Master the Creative Review Process in Display & Video 360
Here’s what you need to know about the creative review system and process! Display & Video 360 has a unique visual approval process. This process is subject to an in-depth and detailed automated...
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Görsel inceleme sistemi ve süreci hakkında bilmeniz gerekenler!
Bilindiği üzere, Display & Video 360 kendine has bir görsel onay süreci mevcuttur. Bu süreç kullanıcılar için sadece güvenli içeriklerin gösterilmesi amacıyla, derinlemesine ve detaylı bir...
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Publishers: How to Navigate These Uncertain Times and Come Out Ahead
Due to the financial and digital interconnected nature of the world we live in, the programmatic advertising industry has not been spared for publishers and advertisers, and it, too, is experiencing...
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New in Display & Video 360 – The Combined Tab
The Combined tab now the default view for your campaigns in Display & Video 360: What does this mean? The revamped Combined tab is now the default view for your campaigns, giving you a complete...
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